The Playlist

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Living Out Ur Dreams aka L.O.U.D. Muzik is no ordinary record company! L.O.U.D. is a full functioning label that provides artist development, management, video production, and marketing services. The label prides itself in crafting bright, talented artists that present timeless music for today’s generation. L.O.U.D. is contested to be one of the best within the music industry.
L.O.U.D. Muzik is led by CEO Derrick McKinney. Many may know McKinney through his strategic marketing efforts by working with labels such as J Records, State Property South and fashion lines FUBU, Akademiks Clothing, and Makavelli Branded to name a few. McKinney also served as the A&R/Marketing Directior for RND Distribution, overseeing new releases and securing relationships with national retail outlets. He also has gained experience in viral marketing, digital distribution, and consulting services. The same energy and passion that he demonstrated with those brands as been forged to create the L.O.U.D. Muzik imprint. What other way is there to take your career to the next level than by becoming the CEO of your own label?

If it’s not L.O.U.D., then you’re not listening!


Jussie Smollett Reportedly Looking to Hire Kaepernick's Lawyer 

Amid the controversy surrounding his story of being attacked in Chicago, Jussie Smollett wants Mark Geragos to join his legal team after he recently got Colin Kaepernick a settlement from the NFL in his collusion case.


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